It is essential to ensure that SMEs in the tourism sector have access to European, national and regional digitization programs. These programs can provide funding, training and technical support to help SMEs implement innovative digital solutions and improve their competitiveness.

The funding project that led to the construction of the new Geopark Center in 2022 represents a major boost to the digitization of tourist destinations in the village of Cacchiamo. This center was realized through the re-functionalization of the former elementary school, transforming it into a modern, multifunctional facility dedicated to welcoming visitors and promoting geotourism.

Equipped with interactive multimedia systems for reception and tourist information, the Geopark Center offers a series of spaces dedicated to public enjoyment and visitor experience. The presence of an educational multimedia room, an immersive room, an exhibition/laboratory room, and a bookstore makes it possible to offer a variety of recreational, informational, and educational activities that enrich tourists’ experience.

This project demonstrates how targeted investments in the digitization of tourism infrastructure can create new opportunities by enhancing the visitor experience, promoting sustainability and contributing to the economic growth of local communities.